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Global market expansion

Artenet Marcom offers a service oriented to the corporate expansion at national and international level.

Complete marketing services for companies from Spain wanting to expand internationally, as well as for those firms from other countries looking to penetrate the Spaniard market or expand its market in Spain.

We start by an analysis of the present situation – product lines, characteristics of product/service, brand positioning, market, target and share, distribution channels, competitors, internal organization and resources – following with a study of viability in different countries; with the objective of deploying the most efficient expansion plan.

Artenet Marcom puts its experience - in PR and promotion at international level, trade shows management in Europe and United States, and
global actions through Internet - at its clients disposal.

A successful expansion must ensure the coherence of messages
and image in every country – then, the expansion planning must
be attached to the branding and marketing strategy. Our
consultants will elaborate an integrated planning looking for
the right brand expansion.

We look for your firm in order to grow customer loyalty,
develop of a strong distribution network at national and
international level, contribute to the expansion through
franchising, partners and own store and ensuring the right
results in this new markets.

Part of our success comes from the deployment of an
efficient communication system ensuring the feedback
of information from the new points of sale and its customers
– in order to know the level of customer satisfaction and
new needs-.

Artenet Marcom is a Spaniard firm with a strong networking
with consulting companies in the United States, Japan, Brasil,
Argentina, Mexico, Turkey, South Corea and Taiwan (China)
– working with local experts bringing valuable information about
consumer habits and needs, as well as about the way to do business
in this countries- and ensuring best results for our clients.

 

 

 

 

    Internal audit

    External audit

    Planning of market expansion

      . Decision of regional market targets
      . Country value and investment needed. . Profit estimations and share per country
      . Strategy for distribution network expansion
      . Branding directions
      . International PR tactics in target markets
      . Marketing tactics in target markets – trade shows, Internet promotion…

     

     

     

Artenet Marcom, marketing, PR and branding consulting | contact